What's live today, and what's next
We'd rather show you a short list of things that work than a long list of things that might. Everything under "Live today" is working right now. Everything under "Coming soon" is waiting on someone else's approval, so we're not putting dates on it. When approval clears, the feature simply switches on inside your account, at no extra charge.
Live today
Included in your plan and working from the day you sign up.
Email is on this list now. Campaigns go out to your client list, and the follow-up series that comes with your account sends on its own once you turn it on. Text messages are the one channel still waiting, on carrier registration rather than on us.
AI Front Desk
A real phone line that answers, reads your live calendar, and books the appointment while the client is still on the call. Every call is transcribed and filed on the client's record.
Booking that runs itself
One booking engine behind your public page, the AI chat, and the phone line, so they can never offer a slot the others already sold. Deposits, reminders, waitlists, and rescheduling included.
Client records and CRM
Every client's history, notes, spend, and calls in one profile.
Get found on Google
The SEO suite audits your pages, tracks the searches that matter near you, and writes the content to rank for them.
Social Planner
Plan a month of posts on a calendar, write captions in your studio's voice, and download the creative. Publishing to Instagram and Facebook opens once Meta's app review clears.
Creative Studio
AI photos, video, and reusable characters for your marketing, generated from your own reference images, not stock.
Loyalty and gift cards
Points that bring clients back, and gift cards clients can redeem when they book.
Forms and landing pages
Intake forms, consultations, and campaign landing pages you build once and reuse.
Review management
Ask for reviews at the right moment and keep an eye on what's being said about your studio.
Deposits and checkout
Deposits taken online when the appointment is booked, then checkout and tips totalled at the desk for you to collect.
Coming soon
These are built, but they can't touch a real account until the platform behind them approves us or the paperwork behind them is signed. You can already plan posts in Social Planner. Publishing, ads, and DM automation stay closed until they work.
Posting to Instagram and Facebook is coming soon
Social Planner is live for the calendar, captions, and download. Publishing straight to Instagram, Facebook, TikTok, and YouTube needs Meta's approval first. That review is in progress. Until it clears, nothing leaves Aura on your behalf.
What opens: Waiting on Meta's app review
- Connect Instagram, Facebook, TikTok, and YouTube
- Publish from the calendar you already keep
- Performance numbers from the connected accounts
Ads are coming soon
Running paid campaigns and pulling leads back into Aura needs Meta's approval before it can go live. That review is in progress. Until it clears, this section stays closed rather than letting you build a campaign that can't be published.
What opens: Waiting on Meta's app review
- Build ad campaigns with AI-written copy
- Track spend, clicks, and cost per booking
- Land new leads straight in your inbox
Messaging is coming soon
Reading and replying to Instagram and Messenger DMs needs Meta's approval before it can connect to your accounts. That review is in progress. Until it clears, this section stays closed: connecting an account here wouldn't be able to send or receive anything yet.
What opens: Waiting on Meta's app review
- One inbox for Instagram and Messenger
- Auto-replies to the questions you answer daily
- Turn a DM into a booking without leaving the chat
The clinical track is coming soon
HIPAA safeguards, the Business Associate Agreement, and medspa charting open once the paperwork behind them is signed. Until then Aura is not your Business Associate, so please do not store or send protected health information here. Everything a beauty studio needs is already live.
What opens: Opens when the Business Associate paperwork is signed
- A Business Associate Agreement you review and sign in the app
- Clinical charting, consent flows, and good faith exam sequencing
- Audit trails, PHI masking, and encrypted client records
Text messages to clients
Texts your clients send to your Aura phone number already arrive and are saved to their record. Sending texts back is the half that's waiting: carriers require every business to register before it can send, and that registration is in progress.
What opens: Waiting on carrier A2P 10DLC registration
- Reply to client texts from your inbox
- Appointment reminders by text, not just email
- Win-back and rebooking nudges that reach a phone
Start with what already works
Your phone gets answered, your calendar fills, and your clients come back. None of that is waiting on anyone's approval. 14-day trial, no credit card.